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24/02/2013

Telefónica Outlines Launch Plans for Firefox OS

- First Firefox OS devices to launch in Brazil, Colombia, Spain and Venezuela during mid- 2013 with initial launch devices from Alcatel One Touch, LG and ZTE.
- Customers to benefit from a beautiful, clean, intuitive, personalized and easy-to-use smartphone experience


Mobile World Congress, Barcelona, February 24, 2013Telefónica today named the first countries in which it will launch Firefox OS, the new, open mobile operating system from Mozilla. The first commercial handsets featuring Firefox OS will go on sale in Brazil, Colombia, Spain and Venezuela in mid-2013. Further launches are planned in both Europe and Latin America in late 2013 and 2014.

The first Firefox OS handsets to launch in these initial markets will be manufactured by Alcatel One Touch, LG and ZTE, featuring Qualcomm’s Snapdragon™ processor. Consumers will have a choice of competitively priced devices, backed by Telefónica’s richest data tariffs, enabling them to have a compelling and affordable internet experience. Telefónica is also in discussions with Huawei and other manufacturers to see how Firefox OS can be extended into even more devices.

Firefox OS marks a significant milestone for the mobile industry, enabling for the first time devices to be manufactured to totally open web standards. It provides an alternative to current, closed mobile ecosystems that lock consumers in.

Customers will benefit from everything they need from a smartphone out of the box, plus many added features including built-in cost controls, Facebook and Twitter integration, location-based services, the much-loved Firefox Web browser and a revolutionary new search capability. This delivers a deep and contextual search that allows customers to search both within apps and on the web at the same time. For example, search for a music artist and get results to buy songs, concert tickets or even listen to them instantly without the need to install any apps.

“2013 marks the start of a new phase in our industry, one that will be characterized by open standards,” said César Alierta, Chairman & CEO of Telefónica. “For Telefónica and the telco sector as a whole, Firefox OS is a hugely important strategic initiative to change the prevailing value chain in the digital world. It is a major step to bring balance back to the telco sector, an initiative with strong cross-industry support. I am very pleased that our customers in Brazil, Colombia, Spain and Venezuela will be amongst the first in the world to experience Firefox OS and I look forward to making it available to all Telefónica customers globally.”

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  • Telefónica Outlines Launch Plans for Firefox OS
Telefónica Outlines Launch Plans for Firefox OS

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In the center of the image: Executive Chaiman and Chief Executive Officer of Telefonica, César Alierta, along with the heads of the companies which taking part in the launch of Firefox OS.


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Telefónica Outlines Launch Plans for Firefox OS

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